Three Important Tips for Finding the Best Website Host Solution

For most digital marketers, the company website is the foundation for the entire business, making the choice of web hosting company a critical factor to success. When a business website is either down or loading slowly, frustrated current and potential customers may look elsewhere for a less annoying solution to their needs.
This guide is presented to the digital marketing community to help make sense of the bewildering number of hosting choices available, and to help you make the right choice for your particular business situation.

1. Make a List of Your Requirements Before You Start Shopping

What content management system (CMS) is your website based on? You need to make sure that your intended host can support your website platform, whether it’s Word Press, Joomla, or something else. 
• Is your website primarily text-oriented, or does it feature a number of videos and high resolution photos? 
• How many pages does your website have now? How many more are you planning on having in the near future?
• How many visitors is your website getting now? How many visitors do you estimate you’ll be getting in the near future? 
• Where are your website visitors coming from – primarily from one geographic area or from all across the globe? 
• Will shared hosting work for you or will you require a dedicated server? 
• What degree of support service will you require? Will a next-business-day response suffice or will you require 24/7 help? 

 

Web Host Infographic

 

 

2. Consider and Compare Important Basic Features 

• What types of hosting plans are available, and how easy will it be to change levels as your needs change? 
• What type of support is available? 
• How much bandwidth and storage is available, and how much will it cost to upgrade? 
• How many domains can be hosted on a single account? 
• What is the uptime guarantee? Even an outage of a few hours without prior warning is a major signal that it may be time to switch hosts. Ask for, and carefully examine, all available statistics on outage history. 
• What is the cost of the plan that best fits your requirements (have a look at TheGigabit Malaysia’s Web Hosting Plan)? What payment terms are available? 

3. Ignore the Unimportant Features

One or more free domain names are frequently included in hosting packages. This is not a good idea for three important reasons. One, the web hosting company usually owns the domain, not you. This means you’re either stuck with them for life, or will have to pay dearly to buy your domain name back if you ever switch hosts. 
Two, when the annual domain renewal date comes up, you will usually pay far and above what you would have paid if you bought the domain separately. 
Three, you really don’t want to have your domain and hosting controlled by the same company. If your host ever suffers a major glitch, you need to have the ability to grab your domain name and files and move quickly to another host. 
• While most hosts perform routine data backups, don’t rely on them to safeguard your website’s content. In fact, most hosts clearly state in their terms and conditions that the customer is responsible for backing up their own data. You should backup your data to at least one other reliable location at least every 48 hours.